Cinema Amman (AIFF) invites first-time filmmakers to the Jordan Film Festival because cinema is far more than what appears on the silver screen. Sanaa El Alaoui will attend the festival as the director of her short film, Aicha, to affirm that Arab cinema must renew its identity through the eyes of the camera. Her film celebrates a new generation of storytellers and reflects the belief that Arab cinema can reclaim its authentic voice while embracing contemporary perspectives. Aicha stands as a testament to the idea that cinema can be deeply rooted in Arab culture—truly, one hundred percent Arab in its vision, stories, and identity.
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